Ready to Take Action But Don't Know Where to Start?
Browse proven playbooks that turn concerned parents into effective advocates. Created by experienced advocates and tested across dozens of communities. No fluff, just actionable steps that work.
Always Free • Step-by-step guidance • Join parent groups nationwide
Four Norms
Delay Smartphones and Social Media Community Pact
An actionable guide for parents, teachers, students, and concerned community members on how to create a compelling pact for linking up with like-minded individuals.
Curated from expert organizations across the movement
The Balance Project
Phone-Free Schools Movement
Let Grow
Turning Life On
How Playbooks Work
No more wondering what to do next. Get expert guidance and proven templates at each step of your campaign.
1. Sign Up & Access
Create your free account and get instant access to the complete playbook with all resources included.
2. Follow Step-by-Step
Work through each phase at your own pace with templates, scripts, and expert guidance built right in.
3. Build Your Coalition
Use proven strategies to recruit parents, engage with schools, and create lasting change in your community.
4. Create Real Change
Track your progress and celebrate milestones as you work toward pro-childhood norms that benefit all kids.
Browse Our Playbooks
Playbooks curated from our partner organizations and best practices from around the movement.
The Balance Project
The Balance Project Method
We believe that active collaboration, healthy debate and consensus-building are the keys to success for true change. Our approach is built with this in mind and offers opportunities for input from all relevant stakeholders: parents, children, teachers, administrators, mental health professionals, occupational therapists, etc.
Turning Life On
Getting Started Playbook
Click view to view this playbook on how to get started in your community! This playbook gives you the first steps that you need to mobilize collective action in your community.
Four Norms
Delay Smartphones and Social Media Community Pact
An actionable guide for parents, teachers, students, and concerned community members on how to create a compelling pact for linking up with like-minded individuals.
Turning Life On
Host a Community Conversation Playbook
Click view to view this playbook on how to plan a community conversation! Regular parent get-togethers are easy - and essential for both helping parents feel supported and inspiring change in your community.
Turning Life On
Host an event playbook
Click view to see this playbook on how to plan an event! Events are an excellent way to get people together!
Four Norms
Phone-Free Schools Community Action Guide
An actionable guide for parents, teachers, students, and concerned community members on how to advocate for a phone and distraction-free school environment.
Turning Life On
Advocating for a Stronger Device Policy
Here's a plan, with letters, for advocating for a stronger policy as outlined by model legislation from Distraction Free Schools Policy Project
Common Questions
Everything you need to know about using this playbook.
What if I've never organized anything before?
This playbook is designed for first-time organizers! Every step includes detailed guidance, templates, and expert tips. Most successful parent groups using Four Norms started with zero organizing experience.
How long does this process take?
Most groups see success within 3-6 months, but you control the timeline. The playbook is designed to work around your schedule—spend 2-3 hours per week and make steady progress toward your goals.
What if our school administration or stakeholders aren't interested?
The playbook includes specific strategies for different types of resistance, plus alternative approaches when initial efforts don't work. You'll also connect with other parent groups who've faced similar challenges.
Is this really free?
Yes! Starting with this playbook is completely free. You get access to all phases, templates, and guidance. We offer premium features for advanced users, but most successful campaigns use only the free features.